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BYD Yuan UP Launches New Entry-Level Model: 301KM Explorer Priced at $10,321
BYD Yuan UP Launches New Entry-Level Model: 301KM Explorer Priced at $10,321
Key Highlight: BYD has expanded its Yuan UP lineup with the 301KM Explorer variant, now the most affordable model at 74,800 yuan ($10,321), effectively lowering the entry point for this popular electric SUV.
Core Specifications
- Powertrain: 70kW front-mounted motor (180N·m torque) with 32kWh LFP battery
- Range: 301km CLTC
- Dimensions: 4310mm (L) x 1830mm (W) x 1675mm (H), 2620mm wheelbase
- New Color Options: "Joyful Beige" and "Lavender Purple"
Technology & Features
- Standard 8.8-inch digital cluster and 12.8-inch touchscreen (some reports suggest 10.1-inch)
- DiLink smart system with BYD D100 chip supports four-zone voice interaction
- Future OTA updates will add phone-car interconnect, mirror mode, and navigation transfer
Comfort & Convenience
- Electronic gear selector, built-in ETC, NFC key, wireless charging
- Panoramic camera, automatic climate control, rear vents
- VTOL mobile power station (vehicle-to-load) capability
Safety Note
The entry-level model does not include BYD's "Eye of God C" ADAS suite found in higher trims.
Competitive Positioning
| Model | Price | Range | Key Advantages |
|---|---|---|---|
| BYD Yuan UP 301KM Explorer | $10,321 | 301km | Tech-rich cabin, proven battery |
| Baojun Yueye Plus | $10,600 | N/A | |
| Wuling Bingo Plus | $10,460 | N/A | |
| Dongfeng Nano 06 | $12,410 | N/A | |
| Yuan UP 401KM Vitality | $13,772 | 401km | Longer range |
Market Context
The Yuan UP recorded 15,347 sales in June, leading the compact SUV segment. BYD positions this model for urban commuters seeking affordable electrified mobility.
Export-Ready Features
With TopUsedCars.com's comprehensive export services including logistics and customs clearance, the Yuan UP presents a compelling option for international buyers seeking Chinese EV value.
